- Role includes a 360° scope from defining consumers need s strategic approach and competitive landscape, to execution plan, KPIs and follow up for launches across LATAM.
- This position will also lead the development of product packaging and GTM key materials, aligned to BU execution capabilities.
- Financial skills needed : review and propose a relevant and meaningful portfolio that is accretive in terms of profitability to the Company.
- Analytic capacity : market trends, financial data, category framework per business units, etc to help in the decision making process, give recommendations and actively help solve issues.
- Assure flawless and timely launches across LATAM.
- Leverages Kellogg Vision & Strategies to Win with Consumers and Customers. Understands them, creates win-win solutions to drive business forward.
- Innovate and embrace new ideas and solutions to support and grow the business, responds positively to the change.
- University degree in Marketing, Business Administration or Engineering preferred.
- 2 years of business experience.
- Demonstrated business planning & implementation skills (Project Management).
- Understanding of Shopper Marketing strategies, Shopper Activation, Route to Market, Communication (POP, Digital, etc) and complex analysis.
- English proficiency.
- Abilities: decision making, planning, organization, work methodologies and analytical skills.
- Financial fundamentals knowledge.
abm - Guatemala City - Kellogg
Descripción
Are you looking to use your creativity and innovation to play a key role in advancing one of our leading brands? As an Associate Brand Manager (ABM) at Kellanova, you will use cutting edge marketing that gets consumers and customers excited. The passion and dedication our people put into the marketing of our brands is one of the things that makes the Kellanova great. If you have a passion for marketing and a vision for change, then we want to talk to you We can nourish your career as well as your appetite.
Join a highly motivated team This position is under a hybrid schedule in Ciudad de Guatemala.
A Taste of What Youll Be Doing
Your Recipe for Success
Whats Next
After you apply, your application will be reviewed by a real recruiter not a bot. This means it could take us a little while to get back with you so watch your inbox for updates. In the meantime, visit our to get insights into our hiring process and how to best prepare for a Kellanova interview.
This role takes part in , Kellanovas hybrid way of working that empowers office-based employees to, in partnership with their managers, find a balance between working from home and the office.
About Kellanova
Kellanova is a leading company in global snacking, international cereal and noodles, plant-based foods, and North America frozen breakfast, and a portfolio of iconic, world-class brands, including Pringles, Cheez-It, Pop-Tarts, Kelloggs Rice Krispies Treats, MorningStar Farms, Incogmeato, Gardenburger, Nutri-Grain, RXBAR, and Eggo. We also steward a suite of beloved international cereal brands, including Kelloggs, Frosties, Zucaritas, Special K, Krave, Miel Pops, Coco Pops, and Crunchy Nut, among others.
At Kellanova, we are committed to Equity, Diversity, and Inclusion (ED&I), uplifting each other and embracing our differences to achieve our common goals. Our focus on ED&I enables us to build a culture where all employees are inspired to share their passion, talents, ideas, and can bring their authentic selves to work. Learn more .
Were proud to offer industry competitive (Physical, Financial, Emotional, and Social) that vary depending on region and type of role. Be sure to ask your recruiter for more information
The Finer Print
Kellanova is an Equal Opportunity Employer that strives to provide an inclusive work environment, a seat for everyone at the table, and embraces the diverse talent of its people. All qualified applicants will receive consideration for employment without regard to race, color, ethnicity, disability, religion, national origin, gender, gender identity, gender expression, marital status, sexual orientation, age, protected veteran status, or any other characteristic protected by law. For more information regarding our efforts to advance Equity, Diversity & Inclusion, please visit our website .
Ready to Taste the Future of Food?
-Kellanova Recruitment